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Facts and Stories

It is a well-known saying among Marketers: "Facts tell; Stories sell!" This is a lesson that should be learned by many in the political arena.

Many Conservatives fall into one of two camps that struggle to motivate others to action:

Inaugural Talking Points Meet Political Reality

Among the Liberal Talking Points that made up the basis for his 2nd Inaugural Address, President Obama gave a political shout-out to the Environmentalist member of his base. In the first of many occasions where his promises will conflict with reality,

From USA Today

From Christian Science Monitor

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